READ THE SUMMARY BELOW.
Rohan Rathore was an IIT-Guwahati Student who loved a girl named Supriya like anything else. But he was suffering from Cancer.You might have heard his song already in Facebook, which is one of highest shared/liked video of 2010. So coming to his story, he was studying in one of top graduate engineering college, he was handsome but the girl who he loved unconditionally never returned his love. So bad. But worse, he was suffering from Cancer. He wrote a song and dedicated to her. Made video of it and the worst happened, he died just after recording the song.
Really sad right ? The song is so awesome. Runs though our veins with feeling of Love. Emptiness, describes, the void left in his loving heart by his girl. Pretty sad story if you ask me. The guy now loved and remembered everyday by millions over Facebook and Twitter, is no more. Sad. I sob.
Hey wait ! Did you really believed what I wrote above, like other million people in Facebook ? [Okay, not to be rude, word stupid is missing]. Well, it’s a pretty bollywood story if you ask me or excerpt of Chetan Bhagat’s next filmie novel
At first I believed for the first time when I heard the song and read about him in Youtube and FB page. But, second thing I did was, which you never do, searching over Google for truth. For my utter surprise none of the Ex-Guwahati IITians mentioned him. I digged more and found out it’s fake.
Yes, it was the insensitive and cheap trick for marketing their song. But, they did it in right way.
1.What first comes to your mind when you hear the song and read about him ? LOVE, CANCER, IIT-G. We Indians, simply have inevitable attraction towards Love stories. Add some prestigious college name and make it sad story, Game Over.
2.They believed in their song and it is pretty good too, but too reach masses, they used nice [read : cheap] marketing trick.
3. Simple, just create a fake girl’s profile over Facebook [and Twitter] and share it, it is enough to reach thousands in one day. And don’t forget to add, “Oh, I liked this song like anything guys, what ya say ?”
When you ask Mr.Vivek aka MrVivekchocoboy, the original uploader of the video, tells you same lame story. He also requests you ‘Like’ the song and share it over the FB and Twitter. Now I see a new video on his profile, hope he doesn’t ask us to ‘share’ that one also over FB, coming up with just another pathetic but sad story. Goodluck Mr.Chocoboy.